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24-05-2006, 01:16 AM
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Regular
Group: Regulars
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Nike and Apple team up to launch Nike+iPod
Quote:
NEW YORK—May 23, 2006—Nike and Apple® today announced a partnership bringing the worlds of sports and music together like never before with the launch of innovative Nike+iPod products. The first product developed through this partnership is the Nike+iPod Sport Kit, a wireless system that allows Nike+ footwear to talk with your iPod® nano to connect you to the ultimate personal running and workout experience.
Nike CEO Mark Parker and Apple CEO Steve Jobs unveiled Nike+iPod at an event in New York attended by seven-time Tour de France champion Lance Armstrong and marathon world record-holder Paula Radcliffe.
“Nike+iPod is a partnership between two iconic, global brands with a shared passion for creating meaningful consumer product experiences through design and innovation,” Parker said. “This is the first result, and Nike+iPod will change the way people run. Nike+iPod creates a better running experience. We see many more such Nike+ innovations in the future.”
“We’re working with Nike to take music and sport to a new level,” said Steve Jobs, Apple’s CEO. "The result is like having a personal coach or training partner motivating you every step of your workout."
The new Nike+ Air Zoom Moire is the first footwear designed to talk to iPod. Nike plans to make many of its leading footwear styles Nike+ ready, connecting millions of consumers to the Nike+iPod experience. With the Nike+ footwear connected to iPod nano through the Nike+iPod Sport Kit, information on time, distance, calories burned and pace is stored on iPod and displayed on the screen; real-time audible feedback also is provided through headphones. The kit includes an in-shoe sensor and a receiver that attaches to iPod. A new Nike Sport Music section on the iTunes® Music Store and a new nikeplus.com personal service site help maximize the Nike+iPod experience.
Armstrong, who is preparing for his first NY Marathon, said, “If you can incorporate time, distance and calories burned together and make it function for both the fitness runner and the high level athlete, it will take working out to a whole other level.”
“I definitely use music both ways,” Radcliffe said. “I listen to faster music if I am doing a workout in the gym to just get the best out of myself, but I also use it to help me relax in the buildup to a big race.”
Specially designed Nike apparel, including jackets, tops, shorts and an iPod nano armband, bring together the Nike+iPod experience with waterproof pockets that accommodate iPod nano and are designed to make it easy to operate while staying tuned to your music during an active workout.[/b]
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__________________
"Don't these talking monkeys know that Eden has enough to go around?" - Maynard
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24-05-2006, 03:41 AM
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Regular
Group: Regulars
Location: Not Where You Are
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<SARCASM>Cool!
Nice innovation...
Now a good reason to get off the couch and have a personal trainer motivate me to get lean and trim...</SARCASM)
Cough... OK, so I have a Nano and a USB connection and music. I need what else to actually get me out of the house and down the road?
Oh, that's right - motivation. Hmmmm. for $29.95 USD, I can buy it now.
Kool... 
:P |
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24-05-2006, 05:46 AM
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www.lukeintas.net
Group: Regulars
Location: Hobart
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Check out the video of it in action at www.nikeplus.com/. |
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24-05-2006, 06:36 AM
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Regular
Group: Regulars
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I want a player that I can leave at home and streams music straight into my head when I want, I can think about a song and it starts to play in my head.
Come on Apple, do your thing
*waits*
the one dam songs stuck in my head - what have you done to me apple argh!!!
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24-05-2006, 06:36 AM
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Regular
Group: Regulars
Location: Melbourne
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It will retail for AU$49 and will be avalible in late June
__________________
Action-Réaction
MacBook Pro Core 2 Duo 15" | iMac Core 2 Duo 20"
iPod 5G 30GB | iPod nano 4GB | Apple TV 40GB | iPhone 3G 8GB
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24-05-2006, 06:43 AM
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Regular
Group: Regulars
Location: Melbourne AU
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It would be cooler if it were Adidas :-).
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24-05-2006, 06:56 AM
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MacTalk Podcaster
Group: Regulars
Location: Melbourne
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I like it. Except it's missing the heart rate monitor. So I'll stick with my Polar.
I like the top with the nano pocket and cord management though.
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24-05-2006, 07:17 AM
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Regular
Group: Regulars
Location: Sydney
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Dammit! Just bought new running shoes. I SO would have gone for this. Oh well, next time I wear them out
I try to keep track of basic info like time & distance in Excel, but this would be easier, and more accurate.
Pity it doesn't have GPS built-in, then if you get mugged or fall into a ditch on the side of the road they could find you...plus you could map your route on Google Earth or something.
__________________
"O, what may man within him hide, Though angel on the outward side!" - William Shakespeare
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24-05-2006, 08:19 AM
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Regular
Group: Regulars
Location: Brisbane
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Wow, definitely cool...... and almost makes me want to start running.
Except I don't know how I'd go in that skin tight long sleeve running shirt that holds your ipod in place.
__________________
I have no successful trades
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24-05-2006, 10:18 AM
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Regular
Group: Regulars
Location: Sydney, Australia
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__________________
Mac Pro 2.66GHz, 8800GT, 8GB RAM / MacBook Air 1.8GHz, SSD / iPhone 3G 16GB / iPod nano 8GB / tv 40GB
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24-05-2006, 11:19 AM
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Regular
Group: Regulars
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<div class='quotetop'>QUOTE(RocketFactory @ May 24 2006, 07:43 AM) [snapback]175204[/snapback]</div>
Quote:
It would be cooler if it were Adidas :-).
[/b]
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Nike is the one and only
__________________
Join the MacTalk Nike+ running group! Click Here |
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24-05-2006, 11:39 AM
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Beware the Robot Mafia
Group: Administrators
Location: St. Albans, Melbourne
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Apple and Nike are a perfect match. An iPod enbaled pair of shoes would be a good incentive to make me exercise :P
Does it only work on the iPod Nano, or will it work on the iPod Video?
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24-05-2006, 11:52 AM
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MacTalk Podcaster
Group: Regulars
Location: Melbourne
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I don't see why it wouldn't work with the iPod video, I guess they are just not marketing it as that would imply that running with the video iPod couldn't screw up the hard drive in there.
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24-05-2006, 01:18 PM
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Regular
Group: Regulars
Location: Melbourne
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My concern: the iPod Nano.
I know it's needed for the connection to the adapter which then reads from the shoe sensor and the like, but anyone who does a fair bit of running or riding would tell you the Nano sucks when exercising. The shuffle is where it is at for the 'active market' for the sole reason of its contoured/elevated jog wheel. It's simply not possible to easily and convenient alter the volume or change songs with the iPod or iPod Nano...
If the clothing caters for Shuffle users, I'll be buying everything but the shoes.
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24-05-2006, 01:22 PM
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Regular
Group: Regulars
Location: Adelaide, SA
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also for those that give a damn, it uses 802.11 not bluetooth
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