Hey Glenmorrow,
Just thought I'd try shed some light on the price difference for Elgato products between Streetwise and Apple Resellers...
Streetwise are an Authorised Apple Reseller themselves. They are also the main (only???) distributor of Elgato products in Australia.
a) Because they sell the products direct to retail themselves, they (understandibly) sell the items wholesale to other authorised apple resellers at a higher price than they purchase them for themselves - obviously they'd rather sell an EyeTV to you themselves, cos they make more profit that way than selling it to a reseller whose going to sell it to YOU anyway. Once the other reseller slaps their (arbitrary) chosen profit margin on it, you end up paying a crapload more than if you bought it directly from Streetwise.
B) Aside from point 'a' you'll find that when it comes to non-Apple hardware, most resellers will often be over the top when it comes to how much they try to make off relatively 'low demand' items like PVRs, that they seldom actually keep stock of (mainly cos they only make around 8% profit on most Apple hardware)
It's a chicken-and-egg sitch... if they don't think they'll move very much of a given product line, they won't keep it in stock (it eats into their cashflow). But if they don't keep it in stock and promote it, how can they hope to move it?...
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